Diagonal is a Cause Based Company that starts from the understanding of the territory to seek, with its multidisciplinary view, the balance between social and economic development. Its brand is a map, skin, hand lines, life line. It is a dreamy balloon that goes around the world. It is a sail full of energy, which constantly seeks territory transformation. The brand brings colors, patterns, and cuts that give rise to a strong and consistent visual language, a sense of ownership.