The AES Brasil Application Guides were developed after a thorough research of the institutional and signage needs of the various AES Group companies throughout Brazil. The objective of this work is to present the guidelines for the application of each brand in order to ensure the consistency of communication between AES Brasil and its seven companies at all points of contact. The Guides kit have been specially developed to work on the intranet, with files for viewing, searching, and downloading tools for final art and specifications.